SEBI Launches Project Jagrook Campaign and MUST Initiative

A question can test knowledge of SEBI's investor education initiatives, specifically the "Samajh Se Investing Simple" campaign and MUST initiative launched under Project Jagrook. The article may also support questions on SEBI's use of digital platforms (WhatsApp) to enhance financial literacy and investor protection outreach.

No specific implementation concern is stated in the supplied report.

SEBI's targeted investor education campaigns directly support financial inclusion and market transparency—core objectives of India's regulatory framework. Expanding awareness through accessible platforms and simplified messaging strengthens retail investor participation and protection in securities markets, reinforcing market integrity.

• SEBI launched "Samajh Se Investing Simple" campaign under Project Jagrook framework. • MUST initiative was rolled out alongside the campaign for investor education. • SEBI announced official WhatsApp presence to expand reach on financial awareness and investor protection.